Digital Marketing Based on the Customer Value Journey
We take the time to understand your customers to improve your ROI and customer relationships.
Solving Your Greatest Marketing Challenges
Small business owners know the impact marketing has on sales. Yet, as you’re probably experiencing, there are three big marketing challenges you face. Xpresso Marketing helps businesses overcome these challenges.
Need a Strategy
Need More Leads
Need More Sales
Building a Marketing Strategy
Some small business owners know about the important marketing activities they should be doing. Some put off marketing, others start engaging in marketing activities on their own or hiring an intern. What you really need is an expert who knows how to build a marketing strategy that is appropriate for your business and audience.
Digital Marketing Services
There are many tools that help small businesses grow. Finding the right ones that deliver results for you can be confusing and time-consuming. We do all the heavy lifting so you can focus on doing what you do best. Then, we activate marketing tactics: SEO/Blogs, Sales Funnels, Email Marketing, Social Media, PPC Marketing, Website Design.
Closing More Sales
Even once you’ve captured a new lead, there’s still marketing work to convert that prospect to a customer. Understanding the full customer value journey can help you close more sales by informing prospects.
Earning More Quality Leads
An important missing element from many small business marketing plans is an online lead generation strategy. Websites are more than online brochures. We can show you how to use your website to drive high-quality leads.
How We Deliver Digital Marketing Results
We prioritize the sales funnel so that your sales and marketing are focused on ROI. We do this by mapping the customer value journey. This provides an in-depth understanding of your customers, their needs, and the challenges they face.
The Customer Value Journey
Prospect opts in to receive gated content
Customer gets value from initial transaction
Happy customer leaves a review or testimonial/case study
Get a Free Marketing Assessment!
Our Secret Sauce
We’ll provide a free 15-minute marketing assessment. This gives you a chance to get to know our marketing consultation services. See if our digital marketing services are right for you and gain valuable insights for free.